How to Get Local Traffic to Your Website
Getting generic traffic to your website is, of course, vital. But what about local traffic? If you have a business which requires your local area knowing about you, then you absolutely NEED to drive the local traffic to your website.
But how?
There are several different important steps to driving tons of local traffic to your website.
1. Paid advertising. Google Adwords allows you to choose what areas you want your ads to target. You can choose everything from every country of earth to your city/metropolitan area. So that is definitely something you can do. It will cost you, but it’s definitely a route.
2. Make your website local traffic friendly. This means ensuring that your address is correctly located on the correct pages. Ideally you should actually have your address on every page of your website.
3. Submit your website to local directories. Websites such as Google Local, Yahoo Local, MSN Local and Ask Local are places people go to find local businesses. Plus they are already huge, well-established, respectable websites as far as the search engines go, so being linked to them can improve your own search engine rankings as well as your general reputation.
4. Create profiles on social networks with a local search feature. Yelp.com, for example, is where people go to find local businesses by inputting their zipcode or town and type of business. Having a profile on there makes it easier for people to find your business and review it. Delivering stellar service will get you better reviews on there, and definitely drive traffic to your site and also to your physical business location.
5. And, of course, don’t neglect your offline marketing strategies. Make sure your URL, address and phone number are on your business cards and all off-line promotional materials. And get those promotional materials out EVERYWHERE. Put two business cards along with your tip at restaurants, put them in with your check when you mail in a credit card or other type of bill. Keep your business cards on you at ALL times and find every excuse to discuss your business with people and give them your card.
The Dream Team knows everything about generating tons of local, as well as non-local, traffic to your website. Some of this data is very technical and I haven’t even mentioned it here. And some of it is just time-consuming. Your time is valuable. As a business owner, the last thing you need to be worrying about is locating and submitting your website to every local directory that exists, creating tons of social networking profiles, making the correct changes to your website, etc. So why not let the Dream Team handle that for you? Find out for yourself. Go to http://websitemarketingdreamteam.com/traffic/.